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Walmart Is Launching an Early Holiday Deals Event Starting Oct. 8

Going head-to-head with Amazon's October Prime Day, Walmart is also giving you the opportunity to kickstart your seasonal shopping this fall.

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Headshot of Adrian Marlow
Adrian Marlow Writer I
Adrian is a deals writer on the Commerce team at CNET. With a love of books, entertainment, travel, tabletop games and, yes, even fandom, they can often be found at concerts, RenFest, Dragon Con or at home binge-watching everything from new hits to classics. After graduating from Kennesaw State with a BA in English and Professional Writing, Adrian had a short gig in casting, followed by a long stint teaching English lit, theater and film, before transitioning into commerce writing in 2021. Adrian enjoys sharing insights and favorite finds with their readers.
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A white, blue and yellow Walmart logo and promo reads "Deals October 8-13 only" on a gradient purple, green and yellow background.
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Walmart has just announced the dates for its first Holiday Deals sale. Hot on the heels of Amazon's Prime Big Deal Days announcement, Walmart's Holiday Deals event is set to begin on Oct. 8 with big savings available through Oct. 13. The sale is expected to bring deals on top tech as well as toys, kitchen gear, fashion, everyday essentials and more with an exclusive shopping window for Walmart Plus members.

Early access begins for Walmart Plus members on Oct. 8 at 12 p.m. ET, giving subscribers to the program 12 hours to shop the early deals ahead of the general public. Starting Oct. 9 at 12 a.m. ET (or 6 a.m. in brick and mortar store locations), all shoppers will be able to cash in on the savings. You'll find plenty of holiday savings through Oct 13 at 11:59 p.m. ET, when the sale ends. 

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"We know many of our customers are beginning to prepare for their holiday celebrations early, and we've adapted our approach to best meet their needs," said Walmart's executive vice president and chief merchandising officer, Latriece Watkins. "We've worked hard to lower prices across our most exciting assortment ever, and we're thrilled to give customers more of what they want this holiday -- more time to prepare and more opportunities to save all season long."  

Walmart has given us plenty to look forward to, announcing price cuts of up to 30% off tech, kitchen, power stations and select apparel, as well as up to 40% off toys, up to 50% off candles, up to 60% off floor care and beauty and up to 70% off luggage. And that's just some of the savings Walmart will be rolling out in October. 

Walmart has also given us a preview of some specific deals you can expect to see. Here are some highlights:

TECH DEALS OF THE WEEK

Deals are selected by the CNET Group commerce team, and may be unrelated to this article.

There are plenty of other sale previews included in Walmart's sale announcement, and we expect to see prices slashed across thousands of items there and across many retailers as the massive fall sale season picks up steam. Notably, Walmart's sale kicks off on the same day as Amazon's October Prime Day sale, giving shoppers choice over where they spend their dollars. We expect other major retailers to launch competing sales, too.