Shure's new SE110 sound-isolating earphones take the 'entry level' crown from the SE210s and promise to let you 'hear music as it's meant to be heard'. This is a bold statement for a pair of £70 earphones.
The Good
The Bad
The Bottom Line
Can an entry level set of 'phones truly reproduce music the way the artist intended?
Strengths
The term 'entry level' shouldn't be confused with 'budget'. The SE110s boast the excellent construction granted to the manufacturer's more costly alternatives. The body of each 'phone is built from a strong, lightweight plastic while the audio cable running into each earphone is secured by a section built from a smooth rubbery material. This strong yet flexible material ensures the cable doesn't break away from the earpiece during its lifetime of being wrapped around an ear.
The modular cable design allows you to disconnect the 18-inch earphone cable from the 36-inch extension cable. This is useful for iPod Shuffle users who clip the player to their jacket lapels and don't want a load of cable flapping aimlessly. The cable itself is extremely durable and connectors on each end of the modular cable are gold plated to ensure optimum carriage of audio signals.
A range of silicon, foam and triple flange tips of various sizes are part of the SE110s 'fit kit', itself contained inside the earphones' oval-shaped hard case. Each tip offers differing levels of comfort and performance -- experimentation is advised in order to discover which is best for each user. The foam tips offer the best sound-isolation and an enhanced bass experience. Safe to say if you like dance, pick the foam tips.
Performance-wise, the SE110s deliver impressive results for their price bracket. A pair of £70 earphones won't ever produce the hi-fi-esque fidelity of models several times their cost, but the SE110s offer a powerful experience with notably deep bass and punchy mids. The stomping bass lines and regimented, hard-hitting drum tracks of Rammstein's Rein Raus pounded through the 'phones with the force of a German Panzerkampfwagen.
KT Tunstall's delightful new track Little Flavours bursts with warmth and tight definition. The SE110s balanced MicroSpeaker does a great job at concurrently managing drums, three guitar layers, bass and vocals.
Weaknesses
Every silver lining has its cloud and it's the high end that rains onthe SE110s. There's a slight muddiness noticeable in the mids andhighs. While this is justified by a low price, it may upset fans ofacoustic music that their £70 doesn't give them the clarity theyrequire in the higher end of the audible spectrum.
The dream-like quality of Glósóli from Icelandic artrockers Sigur Rós is a product of the crystalline sound of strings,glockenspiel, bright cymbals and bowed guitars. To do this beautifuland truly harmonious track justice, clarity in the high end isparamount.
Notably, the tambourine hidden throughout the duration of KT Tunstall's Little Flavoursis barely audible through the SE110s. This high-frequency soundrequires earphones capable of significantly greater definition in thehigh end.
For the above reasons, we feel the SE110s are more suited to rockier and more bass-driven recordings.
Shure could put spin on our final point as in many ways it isn'ta weakness. The method of coupling the earphone to your ear requiressome fiddling. The 'phones loop up the back of the ear, over the topand is inserted into the ear canal in a way that may seem upside downto Shure newbies. This is the way professional earpieces are worn andit does feel very natural after a while. Some may be initially put offby the level of effort needed here.
Conclusion
Considering their power, bass andprofessional build quality, Shure has produced a very decent pair ofearphones for £70. The SE110s will utterly destroy the bundledearphones that come with most MP3 players these days. However, if youpride yourself on being able to hear the subtle intricacies embedded inwell produced music, you may find the SE110s don't quite offereverything you want.
For those that demand crystal-clear definition for the sameprice, prepare to sacrifice a good deal of bass; the similarly priced Etymotic ER-6i earphones offer tremendously detailed audio but at the cost of the deep rumblings needed to fully appreciate dance and pop.
Available from AdvancedMP3Players.
Edited by Jason Jenkins
Additional editing by Shannon Doubleday
