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Roku Reveals First OLED, but There's a Catch

The Philips Roku is relatively affordable at $1,299, but you can only get it with a Sam's Club membership.

Headshot of Ty Pendlebury
Headshot of Ty Pendlebury
Ty Pendlebury Editor
TV and home video editor Ty Pendlebury joined CNET Australia in 2006, and moved to New York City to be a part of CNET in 2011. He tests, reviews and writes about the latest TVs and audio equipment. When he's not playing Call of Duty he's eating whatever cuisine he can get his hands on. He has a cat named after one of the best TVs ever made.
Expertise Ty has worked for radio, print, and online publications, and has been writing about home entertainment since 2004. He is an avid record collector and streaming music enthusiast. Credentials
  • Ty was nominated for Best New Journalist at the Australian IT Journalism awards, but he has only ever won one thing. As a youth, he was awarded a free session for the photography studio at a local supermarket.
Ty Pendlebury
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Philips

Following the release of TVs such as the Roku Pro, picture enthusiasts have been looking for a product combining the best of both worlds -- a foolproof smart TV system with great image quality. Philips' OLED Roku TV certainly looks the part for filling this brief.

Firstly, the Philips OLED Roku TV 974 Series boasts a 120Hz native refresh rate, which promises smoother motion. It also supports AMD FreeSync Premium for gamers.

As an OLED TV, the Philips promises excellent contrast with a technology that doesn't require an LED backlight, like LCD-based screens. Meanwhile, the TV's Dolby Vision IQ can help adjust image quality according to your viewing environment. It also supports HDR 10 and Dolby Atmos via a 2.1-channel sound system.

See at Sam's Club

The TV ships with Roku Voice Remote, and its Roku operating system includes dozens of apps plus free TV via the Roku Channel.

Here's the catch: The Philips OLED Roku is a Sam's Club exclusive and is available for $1,299. Yet, even considering the price of a membership (from $25) it's cheaper than most OLEDs on the market right now. Â