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Samsung's S95H OLED: The Best TV I Saw at CES 2026

Samsung's new flagship OLED is bright and features anti-burn-in tech so you can use it as a Frame.

Headshot of Ty Pendlebury
Headshot of Ty Pendlebury
Ty Pendlebury Editor
TV and home video editor Ty Pendlebury joined CNET Australia in 2006, and moved to New York City to be a part of CNET in 2011. He tests, reviews and writes about the latest TVs and audio equipment. When he's not playing Call of Duty he's eating whatever cuisine he can get his hands on. He has a cat named after one of the best TVs ever made.
Expertise Ty has worked for radio, print, and online publications, and has been writing about home entertainment since 2004. He is an avid record collector and streaming music enthusiast. Credentials
  • Ty was nominated for Best New Journalist at the Australian IT Journalism awards, but he has only ever won one thing. As a youth, he was awarded a free session for the photography studio at a local supermarket.
Ty Pendlebury
2 min read
Samsung S95H on a wall displaying artwork

The Samsung S95H is the company's first OLED to feature a Frame TV-like art display.

 Celso Bulgatti/CNET

Samsung's S95H OLED, which debuted at CES 2026, is over a third brighter than before. Yet, there's one reason I chose it as my pick for Best TV for the Official Best of CES 2026 Awards.

At a preview event in Las Vegas, a Samsung representative informed me that the S95H features technology that prevents burn-in, allowing it to display static images without distortion. The S95H is also the first Samsung OLED TV to offer access to the Samsung Art Store, featuring a selection of up to 5,000 images. This combination of features would make the TV more attractive to people who want a Frame-type TV.

Watch this: Samsung's 2026 TV Lineup: The Big, the Bright, the Quirky

Samsung says the S95H is up to 35% brighter than the previous model, the CNET Editors' Choice-winning S95F, while also featuring the company's Glare Free technology.

Closeup of the Samsung S95H frame

The Samsung S95H features an all-metal frame that replaces the former connection box.

 Celso Bulgatti/CNET

The new bezel is all-metal and replaces the S95F's separate media connect box by enabling four HDMI inputs onboard. People can also add an extra Wireless One Connect box for a total of up to eight inputs. Additionally, the TV is designed to sit flush against the wall using the Zero Gap Wall Mount.

samsung-s95h-2

The anti-reflective coating of the S95H (right) and reflected lights on the older S95C (left).

 Ty Pendlebury/CNET

The Samsung S95H also supports gaming, featuring VRR up to 165Hz, FreeSync Premium Pro, Nvidia G-Sync and the Samsung Game Bar.

I saw the S95H in action at the Samsung First Look event and was particularly impressed with its ability to show static images for extended periods. When paired with the increase in brightness, this TV has the potential to be even better than the S95F.

Pricing, sizes and availability are yet to be announced, but as it's a premium TV, it won't come cheap.