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iPhone pricing: The new iPhone XR, iPhone XS, iPhone XS Max compared

Hold on to your wallets.

Headshot of David Katzmaier
Headshot of David Katzmaier
David Katzmaier Editor in Chief
David leads the editorial team at CNET. We create expert reviews, articles and video on every aspect of technology, from AI to Zoox. We are thoroughly, proudly human.
Expertise A 25-year CNET veteran, David has been reviewing TVs since the days of CRT, rear-projection and plasma. He created CNET's methodology for testing TVs, streaming services and AI tools. Prior to CNET he wrote for Sound & Vision magazine and eTown.com. Credentials
  • Although still awaiting his Oscar for Best Picture Reviewer, David does hold certifications from the Imaging Science Foundation and the National Institutes of Standards and Technology on display calibration and evaluation.
David Katzmaier
2 min read
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James Martin/CNET

Apple on Wednesday announced official pricing for its newest phones, and as expected they aren't... cheap. 

Aside from the displays and presence of dual rear cameras, the three iPhones have similar specifications and capabilities. Here's the full rundown.

Watch this: Apple introduces the iPhone XS

The entry-level iPhone XR in particular is priced to compete against popular Android phones like the Samsung Galaxy S9, Huawei P20 Pro, LG V30 and OnePlus 6. The XR offers many of the same hallmark features as its more-expensive XS siblings, like Face ID unlock and the new A12 Bionic processor. Its aluminum-and-glass design also does away with the home button, using the same edge-to-edge screen that debuted on the iPhone X. And yes, there's a notch.

See also

Watch this: iPhone XR: A cheaper iPhone X

Apple's past attempts at making less-expensive phones has yielded mixed results. It introduced the plastic and colorful iPhone C in 2013, but it wasn't cheap enough to attract price-sensitive buyers nor flashy enough for everyone else. Apple never made a second version of its C device.

Apple has seen more success with the iPhone SE, Apple's smaller-screen, less expensive phone. The company released the 4-inch iPhone SE in 2016. 

iPhone XS, iPhone XS Max, iPhone XR: See Apple's biggest phones ever

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Everything Apple announced at its Sept. 12 event: Our exhaustive roundup.

iPhone XR, XS, XS Max: Apple's three new iPhones.

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