US Tinder users will find a new feature when they open up the dating app starting Wednesday: A mandatory Face Check on their phones will be required before they can log into their profiles.Â
The Face Check step will begin with a new request to record a video of your face, a more casual version of setting up Apple's Face ID login. Tinder will then run checks comparing your face data to your current profile pics and automatically create a small face badge for your profile. We already know how it works, because Tinder has already launched the feature in Canada and California before the full US rollout.
The technology, powered by FaceTec, will keep biometric data of the user's face in encrypted form but discard the scanning video for privacy. Tinder will be able to use the face data to detect duplicate accounts, in an effort to cut down on fake profiles and identity theft. Â
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Tinder's facial recognition rollout is also made to prevent catfishing, or people pretending to be someone else on Tinder to scam or blackmail them. But that also points to a deeper problem on the rise in dating apps -- a growing number of bots, many controlled by AI, are designed to glean personal information or fool users into scammy subscriptions, among other problems.Â
Don't confuse the more in-depth Face Check with the earlier Tinder photo verification feature.
Tinder's working against these bots on several fronts, including this Face Check push as well as ID Check, which requires a government-issued ID and other types of photo verification.Â
The dating app also recently released a feature in June to enable double-dating with your friends, which Tinder reports is especially popular with Gen Z users. If you're worried about the latest hazards on Tinder, we have a guide to safety practices.Â
A representative for Tinder didn't immediately respond to a request for comment.Â