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ChatGPT Ads Coming Soon for Free and New $8 Go Tier Users

OpenAI says that it won't serve ads based on sensitive topics like mental health or politics.

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Headshot of Ty Pendlebury
Ty Pendlebury Editor
TV and home video editor Ty Pendlebury joined CNET Australia in 2006, and moved to New York City to be a part of CNET in 2011. He tests, reviews and writes about the latest TVs and audio equipment. When he's not playing Call of Duty he's eating whatever cuisine he can get his hands on. He has a cat named after one of the best TVs ever made.
Expertise Ty has worked for radio, print, and online publications, and has been writing about home entertainment since 2004. He is an avid record collector and streaming music enthusiast. Credentials
  • Ty was nominated for Best New Journalist at the Australian IT Journalism awards, but he has only ever won one thing. As a youth, he was awarded a free session for the photography studio at a local supermarket.
Ty Pendlebury
2 min read
ChatGPT Atlas logo

Open AI is rolling out ChatGPT Go and testing ads for entry-level tiers.

Jeffrey Hazelwood/CNET/OpenAI

OpenAI has announced that it's testing ads for its free tier and new $8-per-month Go memberships, and the ads will be based on a user's current conversation.

OpenAI says the ads will be clearly marked and appear at the bottom of ChatGPT answers "when there's a relevant sponsored product or service based on your current conversation."

AI Atlas
CNET

Meanwhile, the company says the new Go tier enables 10 times as many messages, file uploads, and image creations as the free tier, and also remembers more details about you over time. The new $8 Go tier joins ChatGPT Plus at $ 20 per month and ChatGPT Pro at $ 200 per month.


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The company says it won't show ads on "sensitive or regulated topics like health, mental health or politics." It also said it won't show ads to users who tell the chatbot they are under 18 or to users the system predicts are minors. Furthermore, the company says it will keep individual conversations private from advertisers and never sell user data to advertisers.

The company also says that users can turn off personalization and can clear the data used for ads at any time. 

Last week, OpenAI announced a new ChatGPT Health service, which enables users to upload their health data. However, privacy experts warned that the company wasn't covered by a health provider's privacy protections.

(Disclosure: Ziff Davis, CNET's parent company, in April filed a lawsuit against OpenAI, alleging it infringed Ziff Davis copyrights in training and operating its AI systems.)