Patreon is changing its business model, and new creators will soon feel the difference. Starting later this summer, Patreon will increase the percentage it takes from newly launched creator accounts. While existing creators will keep their current revenue share, those joining the platform after the change will give up a larger portion of their earnings to Patreon.
As of now, Patreon takes an 8% cut or a 12% cut from creators, depending on their selected tier, though the 8% plan is the most popular. The new pricing model will introduce a single, universal tier that takes 10% of creators' earnings.
If you've ever listened to a podcast on Spotify or a YouTube video, then you've likely heard the host mention something about "joining the Patreon" and acccessing the exclusive content posted there. Patreon is a membership platform founded in 2013 that allows creators to earn recurring income directly from their fans, or "patrons," through paid subscriptions. Creators can offer exclusive content, perks or access in exchange for monthly support.
Patreon says the adjustment reflects investments in new tools, safety features and infrastructure for creators. This marks the first major change to Patreon's fee structure since its 2019 revamp, which introduced tiered plans. The update won't impact current users, but it could influence where future creators choose to build their communities and monetize their work.
The new pricing will only apply to creators who launch a Patreon page on or after Aug. 4, so if you've ever thought of making a Patreon, now's the time.Â