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Peacock's New Subscription Pricing Is Here. Here's What to Know

The streaming service upped its costs, with new rates in effect today.

Headshot of Kourtnee Jackson
Headshot of Kourtnee Jackson
Kourtnee Jackson Senior Editor
Kourtnee covers TV streaming services and home entertainment. She previously worked as an entertainment reporter at Showbiz Cheat Sheet, where she wrote about film, television, music, celebrities and streaming platforms.
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Kourtnee Jackson
2 min read
Love Island
Peacock

If you've been waiting to sign up for Peacock to binge Love Island, the streaming service will now cost more for new or returning subscribers. Pricing goes up on its monthly and annual plans beginning July 23, and will increase in August for current subscribers. 

With a bump of $3 more each month for Peacock Premium and Peacock Premium Plus, the rates are going from $8 to $11 for the ad-based option, and from $14 to $17 for the ad-free version. For the yearly plan, the price is up from $80 a year to $110 for Premium, and Premium Plus is $170 instead of $140. Existing customers will see the change in their bills on or after Aug. 22. 

Though Peacock raised its prices last year, these new rates put it on par with HBO Max and other rivals like Disney Plus, whose bundle offerings can help save money. 

The streamer said that it's testing a new tier called Select, -- which is now available on the site -- a cheaper offering with current programming from NBC and Bravo, along with a slate of library titles. Because it's positioned as Peacock's lowest-priced option at $8 per month ($80 a year), you'll have the choice to upgrade to either Premium or Premium Plus. 

In addition to Love Island USA, the platform is home to movies, TV shows and live sports from Universal Pictures, NBC, Bravo, SyFy and more. Watch content such as Poker Face (a Peacock original), Yellowstone, The Traitors, NFL Sunday Football, The Real Housewives franchise, Law & Order and Wicked. Later this year, viewers will be able to stream NBA on NBC, Wicked: For Good, Jurassic World Rebirth and the Love Island reunion. And in 2026, cord-cutters can watch Super Bowl LX on Peacock.Â